Paid Media
An X Ads Agency Focused on Leads
Use paid X campaigns to put your offer in front of relevant audiences and measure the enquiries they produce.
Paid audience reach
Put your offer in the conversation
X advertising gives your business a paid channel to promote offers and reach audiences on X. An X ads agency plans and manages campaigns around your audience, message and desired customer action.
X ads can suit established businesses with a clear offer and customers who use the platform. It is most useful when you can define who you need to reach and what a valuable enquiry looks like, rather than judging a campaign by attention alone.
- Established businesses with a defined product or service offer
- Businesses seeking to reach relevant audiences through paid campaigns
- Owners who want campaign activity connected to measurable enquiries
Manage the work behind X ads
We shape paid X campaigns around your business objective and the action you want prospective customers to take. Campaign scope, creative responsibilities and budget are confirmed before work begins.
- Review your offer, audience and campaign objective
- Plan campaign structure and targeting approach
- Configure campaign settings and audience selections
- Develop or coordinate ad copy and creative
- Align ads with relevant website or landing-page content
- Set up conversion tracking for calls, forms and quote requests
- Review campaign activity and identify practical adjustments
Measure more than attention
We connect X advertising to the actions that matter to your business: calls, form submissions and quote requests. Your client portal includes a live dashboard with conversion-tracking data. Managed and higher plans also include a monthly business-results report.
- Calls captured through your conversion-tracking setup
- Form submissions recorded as conversions
- Quote requests shown alongside campaign activity in your dashboard and monthly report
Calgary businesses – read our reviews
Read what clients say about working with Basar Optimization. Reviews load live from our Google Business Profile and appear as published; we do not write or edit them.
Related paid media
Compare your paid channels
Different channels reach people in different contexts. Choose the mix that fits your audience and offer.
X advertising, explained
Answers to common questions about paid X campaigns and how they are measured.
What is X advertising?
X advertising is paid promotion on the X platform. Businesses use it to put offers and messages in front of selected audiences and direct interested people to a relevant next step.
What does an X ads agency do?
An X ads agency plans and manages paid campaigns, including campaign setup, audience targeting, ad copy or creative coordination and conversion tracking. The exact scope depends on your requirements and quote.
Is X advertising right for my business?
It depends on whether your audience is reachable on X, whether your offer fits the platform and whether you can measure meaningful enquiries. We can review those factors before defining a campaign.
How do you measure X ads?
We track calls, form submissions and quote requests through your conversion setup. Your client portal shows live conversion data, and Managed and higher plans include a monthly business-results report.
How much does X ads management cost?
Cost depends on the campaign scope and advertising budget. Advertising spend is paid directly to X and is separate from our management fee. Request a quote to discuss the requirements for your business.
Make paid X measurable
Tell us what you offer, who you want to reach and which enquiries matter to your business.